IBM India announced on Thursday the launch of the Small and Medium Business (SMB) center in the Indian eastern city of Jamshedpur, as part of its expansion plans to enter 14 new cities in India this year.
According to a press release, this new center would enable IBM to cater to specific requirements to enable customized services to SMB clients to spread across Jamshedpur and neighboring markets.
As a part of it strategy to aggressively tap the SMB market in India, IBM is slated to expand operations in six additional cities including Nasik, Surat, Bhubaneswar, Jaipur, Madurai and Ludhiana in India. IBM had earlier announced the launch of similar centers in Vizag, Chandigarh, Nagpur, Coimbatore, Goa, Bhopal and Lucknow.
"Our center here will, in addition to demonstrating our commitment to our SMB clients and more importantly help them compete more innovatively and effectively in a competitive marketplace to enhance return-on-investment and fuel growth," said Vivek Malhotra, vice president in charge of Global Small and Medium Business, IBM India/South Asia.
IBM has invested in the development of products and services specifically priced and designed for the SMB marketplace under the brand name "IBM Express Portfolio."
As the fastest growing sector for IBM India, IBM has over 3,000 SMB customers in India. IBM's Technologies and Solutions for Indian Small and Mid-market businesses will provide a competitive edge in a challenging market.